WHAT IS A SOCIAL MEDIA MANAGER?
It’s 2021 and social media marketing managers are all the rage it seems, but what exactly do they do? A social media manager, or community engagement manager, will help oversee your businesses’ interactions with an online audience through implementing effective content strategies on social media platforms. Typically their services include analyzing engagement data, identifying trends in customer interactions, and planning digital campaigns to build community online.
CAN SOCIAL MEDIA MANAGERS REALLY WORK FROM ANYWHERE?
As a social media marketing manager, you will have the power of the internet available at your fingertips, with this being said you can pretty much work from anywhere in the globe with zero issues as long as you have wi-fi. This is an extremely rewarding and lucrative job experience if you are someone who wants flexibility in their lifestyle, wants to travel, or even simply just wants to be in the comfort of their own home. This is also one of the top jobs that are researched by digital nomads and entrepreneurs when looking into starting a business.
WHAT DOES A SOCIAL MEDIA MARKETING MANAGER DO?
A social media manager is someone who helps with social media decisions for a business and is considered the voice of a company. They will use social networks like Facebook, YouTube, Instagram, Pinterest, etc., to bring visibility to a business, their brand, or product with a targeted niche audience. Often times an SMM can help you drive engagement, land leads, and create a thriving community.
HOW CAN I BECOME A SOCIAL MEDIA MANAGER?
In the age of technology, it's so easy to get started as an online service provider or social media manager these days. I recommend you research more about the opportunity before jumping in, there are many blogs available online that can give you additional insight. Getting started as a freelancer is pretty simple and there are a variety of FREE online tools and certifications that you can take advantage of.
If you have a marketing or communications degree that is a great add-on to your resume. However, it is not necessarily needed.
The best way to get started is by using yourself as your first client. Think about it… if you're a social media marketing manager then shouldn't your socials "talk the talk and walk the walk?" When you start to build your page, post content that has a lot of value and make sure you are engaging with your target audience. These two things are extremely crucial for your success.
I hope you found this blog post helpful, and I hope that I was able to provide new information regarding social media marketing managers and what exactly it is that they do. Please make sure to pin this if you find this helpful, and check out my Instagram if you want to learn more about digital marketing.